In Riva 2.4.53 or higher, Conversation Follow syncs Office 365 or Exchange conversations with any CRM supported by Riva.
In Riva 2.4.55 or higher, Salesforce users have the choice between Conversation Follow and Conversation Capture. What is the difference between those?
Conversation Follow: Advanced Email Conversation Tracking to CRM
In Riva 2.4.53 or higher, it is possible to configure a sync policy so that after an email has been tracked manually to one or more CRM items, all the follow-up emails in the same Office 365 or Exchange conversation are tracked automatically to the same CRM items.
To synchronize email conversations with Conversation Follow:
(Riva 2.4.53 or higher for Office 365 and Exchange.)
Actor: An end user who syncs with Riva.
Actor: The Riva sync service.
Actor: Anyone who replies to or forwards one of the conversation's emails. (This may be a non-syncing user, including someone outside your company.)
A special case: